See who came, from where, and what they did.
From the first visit to the goal.
Six numbers, against the period before.
Unique visitors, total visits, total pageviews, views per visit, bounce rate and visit duration, each with its change against the period before. Click one to draw it on the chart with its peak and average, while the live count shows the people active in the last five minutes.
Where they came from, and what they saw.
Channels, sources and campaign tags; top, entry and exit pages; countries, regions and cities; browsers, operating systems and devices. Click any row in a card and it becomes a filter on every number and card.
Goals that count on their own.
Form submits, outbound link clicks, file downloads, and email and phone link clicks count with nothing to set up. Add a pageview goal like /signup, a scroll goal like 50% of /pricing or a custom event from behavly.track, and it applies to your past data at once.
Funnels, and the paths people take.
A funnel follows two to eight goals in order, and counts a visit at a step only if it completed every step before it in the same visit. Explore shows the paths people take: pick a starting page to see where they went next, then the step after that.
How website analytics works in Behavly.
Add the snippet once.
In Tracking → Setup, press Add Website and paste the single async script tag inside the <body> of your site, once, so it loads on every page. Every number in Insights comes from it, and so do your heatmaps and the audiences your campaigns start from.
Pick a site and a date range.
Open Insights → Site activity, choose All sites or one tracked site, and pick a range. Unique visitors, total visits, total pageviews, views per visit, bounce rate and visit duration each show their change against the period before; click one to draw it on the chart, with its peak and average.
See where they came from.
Channels, Sources and Campaigns show how people arrived; Top pages, Entry pages and Exit pages what they saw; Map, Countries, Regions and Cities where they are; Browsers, Operating systems and Devices what they used. Expand any card to see every row: pages with their visitors, pageviews, bounce rate, time on page and scroll depth, the rest with visitors, bounce rate and visit duration.
Narrow it to one slice.
Filter narrows every number and card to one page, source, campaign tag, country, browser, device or goal, with is, is not, contains or does not contain. Clicking any row in a card adds it as a filter too, and the live count beside Filter shows the people active in the last five minutes.
Count what matters.
Open ⋮ → Manage goals on the Goals card, choose Add goal and pick Pageview, Custom event or Scroll depth: it applies to your past data at once. Add funnel follows two to eight goals in order, and Explore shows where people went from a starting page, then the step after that.
The details.
- Live visitors
- The count beside Filter is the people active on your site in the last five minutes.
- Filters
- Page, hostname, source, UTM tags, location, screen size, browser, operating system or goal, each with is, is not, contains or does not contain.
- Sites
- All sites together, or one tracked site from the site picker. Each domain you track is its own source.
- Goals on past data
- A goal applies to your past data as soon as you add it. A scroll goal’s Total shows as “-”, since one page view reports its depth several times.
- Date ranges
- Insights reads a window of recent data, so on a busy workspace a long range is a sample. A shorter, complete range is the one to decide on.
- Sharing
- Charts can be shared out of Insights, as a picture of the chart on screen.